Monday, October 18, 2010

Justin Bieber, Youtube and Accelerating Media

Let's look at Justin Bieber, to some an annoying 16 year old singer with legions and legions of young female fans. However, more importantly, two years ago he became the blue-print for the modern day rise to fame. His talents were discovered via youtube and next thing you knew he was selling millions of albums. It is incredible to think that he rose to fame so quickly thanks to a couple of uploads onto youtube. However, I think we will find that this will become a legitimate avenue for people to travel to become famous and to promote themselves. Trends such as the viral nature of YouTube videos, the ability for memes to spread rapidly through social networking, and the self-referencing and amplifying attention of the major media are all going to help this process.

Accelerating media has brung about viral marketing, self propagating news cycles, internet memes and allows for the free exchange of information via the internet which allows people to spark each other's interests at a speed which has never been seen. This in turn helps the rise to fame by people such as Justin Bieber.

So be on the look out, as the internet and accelerating media trends are only going to get stronger and are going to begin to fund multibillionaire industries and make musicians millionaires over night!
Reference:http://singularityhub.com/2010/03/16/justin-bieber-and-the-rising-importance-of-accelerating-media/

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